Uses of Australian Medic and other Legumes in the United States Essay

Uses of Australian Medic and other Legumes in the United States In recent years the United States has been experimenting with the uses of medics, clovers and other forms of legumes which include sweet clover, rose clover, crimson clover, barrel medic, button medic, Australian medic, burr medic, nitro alfalfa, and spotted medic just to name a few of the long list of plants used in these experiments. The purpose of these experiments were to determine the benefits of intercropping these legumes with non-nitrogen fixating crops such as corn, sunflowers and many others. Some of the suggested benefits would include using less fertilizer, gained water infiltration into the soil, and reduced soil erosion. A study was conducted in Stephenville, Texas over several years to determine the types of medics and clovers that could possibly be used in areas of the United States that have high temperatures in the summers with limited precipitation, another objective of the experiments conducted in Stephenville was to determine the affects of harvest height, as herbage removal affects the reproduction of the stand in following years. Some cool-season annual species looked to be promising candidates for this particular experiment. Many of these species have become widely naturalized across the Great Plains region of the United States which indicates adaptation to climate, soils, local vegetation, and pathogens (Muir et al., 2005). One of the biggest factors in the growth and reproduction of medic is the climate, especially temperature and rainfall, has the strongest effect on legume production. Annual Australian medic species that are accustom to the long growing seasons in southern parts of the continent took ten to seventy ... ...provided by these plants. References Groose, Robin W., 1999. Lamb Chops and Rolls on 12 Inches of Rain. Casper Star Tribune. Kandel, H.J., B.L. Johnson, and A.A. Schneiter. 2000. Hard Red Spring Wheat Response Following the Intercropping of Legumes into Sunflower. Crop Science 40:731-736 Muir, James P., William R. Occumpaugh and Twain J. Butler, 2005. Trade-Offs in Forage and Seed Parameters of Annual Medicago and Trifolium Species in North-Central Texas as Affected by Harvest Intensity. Agron. J. 97:118-124 Sheaffer, Craig C., Steve R. Simmons and Michael A. Schmitt. 2001. Annual Medic and Berseem Clover Dry Matter and Nitrogen Production in Rotation with Corn. Agron. J. 93:1080-1086 Smeltekop, Hugh, David E. Clay and Sharon A. Clay. 2002. The Impact of Intercropping Annual ‘Sava’ Snail Medic on Corn Production. Agron. J. 94:917-924

Dettol Marketing

Dettol Brand is strongly positioned in the market as â€Å"The best killing germs antiseptic†. It is market leader and it has strong credibility and trust, it’s a top of mind in its category and it has two value propositions: functional (protection for germs and killing wounds) and emotional (love and care from a mother taking care of her child). This emotional campaign was supported with a strong advertising campaign where a mother is shown reading a letter from her son who is in a boarding school, the mother wasn’t worried about her son because he was away from home because she felt he was safe with the protection of Dettol.The campaign helped in making emotional connection with consumers and people remembered the campaign even long after it was discontinued. Everyone knows Dettol as a brand who helps you protect your family’s hygiene and health, it was a â€Å"must-have† product for every household in United Kingdome and India. ACNielsen made a s tudy that backed this theory up stating that Dettol is in the top rank of popularity as one of the most trusted brands.But as it is strongly positioned, everyone thinks about Dettol as a synonymous of â€Å"germ killer† and â€Å"antiseptic†. When they tried to introduce several new brand extensions to the market it was very difficult to change people’s mind about seeing the brand for other purposes or uses instead of just antiseptic. Most of these brand extensions didn’t have the expected results and had very poor sales level, for example: Medicated plasters, shaving cream, talc, floor cleaner and mouthwash: they didn’t achieve the expected results in sales and market share was not significant. They found competition in those categories, brands that were already positioned in the market and Dettol couldn’t compete. The only product that was successful in sales was the soap and liquid soap, probably because these products are strongly associ ated with germ killing. It achieved 44% of value share in liquid soap.It was very difficult and maybe inappropriate to introduce all these new products extensions with the Dettol name, maybe they could have used another name because the â€Å"Dettol† brand was so associated to â€Å"antiseptic†, that it became generic among the target market. For example, it would be similar to say that â€Å"Kleenex† wants to sell shampoo. People just wouldn’t accept it and it would be very difficult to change this strong brand association to one specific concept or product.

Racial Discrimination and Hispanics in the United States

Racial discrimination â€Å"is a term used to describe unfair behavior afflicted on individuals based on their race† (LegalCyberTips, 2007, Para 1). The concept of racism has existed for decades. The act of one race attempting to exert supremacy over others has often resulted in racial discrimination (LegalCyberTips, 2007). Racial discrimination is a constant reality in the lives of Hispanic Americans in the United States. Due to alarming migration rates over the past several decades, the United States has experienced significant growth in ethnic and racial diversity. However, racial minority groups like the Hispanics; â€Å"the largest and fastest growing population in the United States, continue to struggle for full acceptance and equal†¦show more content†¦Nicolette Cutler, a student of Trinity College and avid Puerto Rico Researcher stated that, despite the fact that many Puerto Ricans were able to find work in the United States and live better than they had in P uerto Rico, they could never feel like this was their new home. Faced with racism and injustice daily, the Puerto Rican population had to face the fact that they were not considered citizens of the United States. From 1898 until 1917, Puerto Ricans were considered citizens of nowhere (Para.4). In the 1970’s Puerto Ricans faced racial redlining practices from vendors which prevented Hispanics from relocating to better areas. Community vendors believed that if Hispanics moved into better areas their property and value would decrease (Wilson, 2007). Although the churches welcomed and provided Hispanics with vital support, most communities were not as welcoming. Finding a place to live became complicated because most property-owners would not rent to Hispanics. The racial redlining became so extreme that many Hispanic residents â€Å"curtailed their movements between work, church, and home, avoiding being out on the streets so as not to encounter harassment† (Wilson, 2007, Para 6). Racial Discrimination and Hispanics 5 Today, racial redlining has taken many forms; a specific example is the increasingly high insurance rates for minority groups such as the Hispanics. In 1994, the ‘NationalShow MoreRelatedRacial Discrimination and Hispanics in the United States1512 Words   |  7 PagesRacial discrimination among Hispanics in the United States is on the rise along with stricter immigration laws, inadequate education for ESL classes, as well as they are prey to healthcare disparities. 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